Fort Worth Web Design for Commercial Roofing Contractors.
Facility directors, property managers and general contractors check your website before they ask for a bid. I build commercial roofing sites that answer their questions in the first two minutes.
01 / Who's Checking
The person reading your site isn't a homeowner
A commercial roof is a capital expense, and the people who approve it are careful. They look you up before the walk-through, again before the bid review, and once more before anyone signs. Most roofing websites are built for a homeowner after a hailstorm. Yours has to work for these people instead.
Facilities
Facility directors
They're responsible for the building and everything under the roof, including inventory, patients and tenants. They want to know who shows up when it leaks.
Property
Property and asset managers
They manage portfolios and budgets. They look for maintenance programs, honest condition reports and a contractor who helps them plan reroofs years ahead.
GCs
General contractors
An estimator building a bid list needs your systems, certifications, bonding and safety record without having to call you first.
Specs
Consultants and architects
The people who write roof specs want proof you've installed the system they specified, on buildings like the one they're working on.
02 / What the Site Needs
What I build into every commercial roofing website
01
The systems you install
TPO, PVC, EPDM, modified bitumen, standing seam metal and coatings, each explained in plain English with the kinds of buildings it suits.
02
Certifications and warranties
Which manufacturers certify your crews and what that means for the owner. A warranty only holds if the installer was certified, and buyers who've been burned know it.
03
A name on every job
Commercial buyers want to know who's responsible when something goes wrong. If you assign a project manager who reports daily, the site should say so plainly.
04
Projects sorted by building type
A hospital facility director wants to see hospitals. A distribution center owner wants warehouses. I organize your projects so each buyer finds work like theirs.
05
An emergency line that's easy to find
An active leak over racked inventory or an operating room can't wait until Monday. If you take emergency calls, the number belongs at the top of every page.
06
Maintenance and asset programs
Inspections, repair programs and multi-year capital plans keep you on a property for years. Selling them well on the site builds steady work between reroofs.
03 / Commercial or Residential
Two roofing businesses, two different websites
Storm chasers have taught every property owner in North Texas to be wary of roofers. A commercial buyer sees a site full of free-inspection banners and stock photos of shingles and assumes you do residential work. They'll move on before they find your low-slope projects.
If you do both, I build the site so commercial buyers never wade through residential content. If most of your work is homes, my page on roofing web design is the better place to start. For the rest of the trades, see commercial trade contractor websites.
04 / Work in the Field
AVID Roofing & Waterproofing
The brief
A site that reads like a prequal package
AVID is a commercial roofing and waterproofing contractor in North Richland Hills whose clients include Macy's, Pfizer, Wells Fargo and Ben E. Keith. They needed a website that facility directors, property managers and GCs would take seriously.
The build
59 pages, start to finish
I handled the brand strategy, wrote every page and designed the site: 14 service pages, 8 industry pages, service areas covering 10 DFW counties and 13 states, and waterproofing case studies with real project numbers.
The angle
Who's responsible?
Every page answers the question commercial buyers ask first. Manufacturer-certified crews, a named project manager on every job and a daily report all come before any sales pitch.
05 / Texas Weather
Built for the way roofs fail here
North Texas gives commercial roofers plenty of work. Spring hail runs from Weatherford to Dallas, summer heat bakes flat roofs for months, and high winds pull at edge metal on big buildings near the airports. Owners search for help when those things happen, so I write pages that match what they type, like "commercial roof repair Fort Worth," "TPO roofing contractor Dallas" or "hail damage commercial roof Arlington."
I'm based in Fort Worth and build service area pages around the places you actually work, from Tarrant and Parker counties out to Dallas, Denton, Johnson and Collin. If you roof across Texas or in other states, the site covers that too.
After launch: my local SEO plans start at $1,100 a month. No one can promise you the top spot on Google, and I won't either. You get honest work and a monthly report that shows what changed.
06 / How I Work
Built around your schedule, not mine
We start with a free 30-minute Zoom where we look at your current site the way a facility director would. If it's a fit, you get a clear price and a timeline in weeks. Then one onboarding session with you or someone who knows the jobs well, and I take it from there. You review the site as it comes together, and I test every page on desktop and mobile before launch.
I hold a U.S. Senate Certificate of Commendation for accessibility advocacy, so accessibility is part of the build from the first layout. That matters when your buyers include hospitals, school districts and public owners. I build on Duda, Wix Studio and Webflow, and I use Bubble when a roofer needs a custom tool, like an inspection app or a client portal.
07 / Pricing
From $8,500
Smaller roofing companies start at $8,500. Most commercial roofing sites, with project pages, industry pages and service areas, land between $11,000 and $27,000. A capability statement and bid package add $1,250.
08 / Questions
Common questions
We do commercial and residential roofing. Can one site handle both?
Yes. I give each side its own path from the homepage, so a facility director goes straight to commercial work and a homeowner never lands on a TPO spec sheet.
Should we list our manufacturer certifications?
Yes, by name. Commercial buyers and spec writers look for them, and they're one of the clearest ways to show a warranty will hold up.
We don't have good project photos. Is that a problem?
It's common. We start with what you have, and I'll give your crews a short shot list so every job from here on adds to the site. Drone shots of finished roofs work well.
Can you redo our site without losing what already ranks?
Yes. I map your current pages first and set up redirects, so you keep the search traffic you've already earned.
Do you work with roofers outside Fort Worth?
Yes. Fort Worth is home, but I work with roofing contractors across Texas and in other states over scheduled Zoom calls.
How long does a commercial roofing site take?
Most take six to ten weeks. Photos and project details are usually what slows things down, so the sooner we gather those, the sooner you launch.
Let's Talk
Let's look at what a facility director sees
Book a free 30-minute Zoom. We'll pull up your site the way a commercial buyer would, and you'll leave knowing what to fix first.
Book a free 30-minute Zoom →We utilize a top-tier CDN to deliver images and videos with lightning-fast speed.
CDN Integration
Client Login
Clients log into the platform from a custom branded login screen.
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