The Fleet Admiral
List of Services
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$65,000–$155,000Item Link List Item 1
- Delivery: 12–16 Weeks
- Support: 3 Months Post-Launch
- 60% at start | 25% at midpoint | 15% before launch
- 10% off if you pay in full upfront
- Onboarding within 3 business days with full payment
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Built For:Item Link
- Enterprise companies with $25M+ in revenue running multiple brands, divisions, or regions
- Critical Infrastructure: water and wastewater, transportation, and roads, bridges, and municipal facility contractors selling to public agencies
- Aerospace & Defense Contracting: industrial suppliers and manufacturers, and defense firms selling to primes
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Strategy:Item Link
- Full brand positioning with stakeholder interviews
- Brand attributes and essence
- Customer segmentation by division
- Buyer profiles and journey maps for each division
- Competitive audit of 10 competitors
- Site architecture for 75+ pages across brands, divisions, or regions
- An interactive prototype
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Brand:Item Link
- A full brand style guide
- Content governance: staff roles and team training
- A capability statement plus 2 more collateral pieces
- Business cards for the leadership team
- A stationery system
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Build:Item Link
- Enterprise Brand Strategy: Competitive research, buyer journeys, and positioning across brands, divisions, or regions.
- Enterprise Brand Guidelines: A shared visual and messaging system with clear rules for each business unit.
- Custom Enterprise Website: 75+ pages organized for multiple audiences, divisions, and markets.
- Enterprise Website Copy: Coordinated messaging and page content covering capabilities, experience, and procurement needs.
- Connected Business Systems: Scoped API integrations, inquiry routing, and reporting by division or region.
- Search, Accessibility & Launch Documentation: Technical SEO, analytics, performance testing, and an Accessibility Conformance Report using the VPAT format.
- 7 Zoom Meeetings - 1 hour each
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Search:Item Link
- Keyword research by division and region
- A Google Business Profile and map listings for each location
- 100 citations
- Site-wide geotagged photo and video schema
- Full GEO/AEO setup for AI search
- 4 earned links
- Schema on every page, plus GA4 and Search Console setup for each brand
- Redirects from your old site
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Ongoing:Item Link
Quarterly optimization reports
Full ownership and a handoff document
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Not Included:Item Link
Photography and video, hosting, domain and email, ongoing SEO (available through a monthly SEO plan), maintenance, and copy changes after approval.
